15 days 2 go...Corporations eye Beijing

...its only 15 day left for the biggest event of the year to start.As the games approaches, the companies and the corporate giants started to look forward for a huge market for their products. The expect a very large audience. They think they can have a very good advertisement campaign . There are many companies are in business here in Beijing at the time of Olympics.

The main Sponsors were,
Johnson & Johnson
Adidas
Volkswagen
UPS
NBC
at the beginning..then the picture changed...

Now, there are 12 worldwide sponsors -- Johnson & Johnson, Coca-Cola, Atos Origin, General Electric, Kodak, Lenovo, Manulife, McDonalds, Omega, Panasonic, Samsung, and Visa -- that collectively have invested $866 million.

NBC got the broadcasting rights for the Olympics in USA. They have already put a $900 million dollars as the sponsorship money. Definitely people are excited about the events as well as the business to be priceless here in Beijing.

Adidas became the official partner of the Olympic games

''This could be the biggest Olympic Games ever," said Wally Hayward, CEO of Chicago-based Relay Sports and Event Marketing.

BOCOG Vice President Wang Wei, left,shakes hands with Sandrine Zerbib, Head of Adidas Greater China, at a high-profile signing ceremony, Jan. 24, 2005. German sportswear manufacturer Adidas-Salomon signed a deal with the Organizing Committee of the Beijing 2008 Olympic Games (BOCOG) ,becoming an official partner of the 2008 Olympics. (Xinhua hoto/Qi Heng)